HispanicAd -Welcome-

May 17, 2012

	Mobile Phone Shoppers show growing preference for Text Marketing.	May-17-2012
	TV Viewers carry the Conversation to Social Networks.	May-17-2012
	ESPN Deportes 2012-2013 Programming [UPDATE]	May-16-2012
	Vme Upfront 2012-2013 Programming [UPDATE]	May-16-2012
	Azteca America Upfront 2012-2013 Programming [UPDATE].	May-16-2012
	Telemundo Media adds new programming up to 900 houes - 40% new content. [UPDATE]	May-16-2012
	Tecate launches Search for Official Soccer Correspondent Team.	May-16-2012
	Social Media raises the Stakes for Customer [INFO GRAPHIC]	May-16-2012
	K. Fernandez & Associates ‘BIG’ Winner at Hermes Creative awards.	May-16-2012
	Millennials lead the Quest for Mobile-Enabled, Just-in-Time Information	May-16-2012
	TripAdvisor powers starMedia’s Travel Channel and Pages.	May-16-2012
	Are You Taking Notes?	May-16-2012
	Dubin named NSM of KWHY-TV.	May-15-2012
	Sprint consolidates Hispanic Marketing Responsibilities.	May-15-2012
	Discovery U.S. Hispanic Upfront 2012-2013 Programming [UPDATE]	May-15-2012
	Univision Communications Upfront 2012-2013 Programming [UPDATE]	May-15-2012
	Univision announces new Social Experience on Facebook. [UPDATE]	May-15-2012
	Reconciling the Pros and Cons of Hispanic Online Research.	May-15-2012
	Denny's launches ‘Chicken wRap’ video.	May-15-2012
	2012 RETAIL RISKFACTOR REPORT.	May-15-2012

This Week's Article

Web Content No. 1 Differentiator for Hotel Marketers

Max Starkov is president and CEO of the hospitality industry’s leading consulting firm, HeBS Digital, which specializes in full-service digital marketing. His research and writing on hotel marketing strategies have been widely published, and he is a frequent guest speaker at industry events. He spoke to eMarketer’s Dan Marcec about the evolution of search for the hotel industry and how content optimization affects customer response.

Poll It

Hispanic Ad's Current Poll

Does the Univision, Starcom & Tapestry 2012-2013 Upfront deal reflect that Hispanic Media is a major force to be reckoned with by media buying agencies and a legitimate opportunity IN THE mainstream TV Market?

Yes

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