January 23, 2020

Univision Arizona announced that Joe Donnarumma has been appointed President and General Manager of Univision Arizona, effective February 10th. In this role, Donnarumma will oversee all aspects of station operations for Univision Arizona’s television, radio, digital and social media properties, including advertising sales, marketing, news and production. Donnarumma will be based in Phoenix and report to Luis Fernandez-Rocha, President and Regional General Manager

A television industry veteran, Donnarumma has over two decades of experience in station management and sales. He most recently led sales for KUSA, an NBC affiliate, where he helped lead and rebuild local, regional and national sales platforms for TEGNA’s flagship station in Denver.

Donnarumma’s prior television industry management experience also includes leading sales at TEGNA's WCNC in Charlotte, where he developed sales strategy to defend and grow local, regional and national revenues while rebuilding the station's local, regional and national teams.

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