SBS and TargetSpot agreed that Targetspot will be the exclusive third party sales network for all of SBS’s Spanish Radio streaming inventory.
“With this announcement, we emphasize our commitment in growing our strategic partnership with TargetSpot. SBS, throughout the years has consistently led the US Hispanic marketplace with proven and revolutionary audio brands inside the space. Our aggressive digital strategy has continued to play a vital role for our present and future growth. This leads to a constant drive for further development, across all of our product offerings. This commitment to innovate and serve our listening audience, in addition to client partners alike remains ever constant. With this in mind, we feel there is no one better suited than Target Spot to help us best monetize our streaming inventory.” says Eric Garcia Chief Radio Revenue Officer and General Manager of SBS New York.