February 02, 2010

Finelight, Inc. is now providing direct response services for Medicare y Mucho Más, or MMM, Puerto Rico’s largest Medicare Advantage plan.

“MMM has a great tradition of providing the people of Puerto Rico with quality health care coverage. We are proud to take a role in helping MMM reach more of the people who will benefit from its services”

“We are so excited to partner with Medicare y Mucho Más,” said Alan Pope, president of Finelight. “We’re confident that we can leverage our health care expertise to help MMM achieve its marketing goals.”

The relationship between MMM and Finelight began when the Medicare health plan sought out Finelight for its direct marketing experience. Finelight has created successful campaigns for a number of local and national Medicare Advantage plans including Humana, Universal American and Blue Cross Blue Shield.

“MMM has a great tradition of providing the people of Puerto Rico with quality health care coverage. We are proud to take a role in helping MMM reach more of the people who will benefit from its services,” Pope said.

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