July 12, 2010

Todobebé, Inc. launched Blogs de Mamás program from the annual BlogHer conference in NYC. This new program provides a comprehensive platform for bilingual Hispanic mom bloggers across the country to gain access to new revenue opportunities, leverage our production capabilities to extend into video and TV content, and extend their reach via distribution of their content within Todobebé's digital communities for moms and parents.

“As we move into our second decade as a global family media company, the Blogs de Mamás program is a natural extension of our commitment to moms and provides yet another access point for advertisers, non-profits, and health institutions interested in engagement and insights.”

The Blogs de Mamás program also provides blogger moms with access to valued resources in SEO & analytics, Social Media, brand building and PR. The program was developed with feedback from several prominent mom bloggers who share a similar dedication to inspiring other Latina moms to express themselves, connect with peers, and build income opportunities for themselves and their children.

"We've engaged in one-on-one conversations with Hispanic moms for over a decade, have over a million posts in our mom forums, and are excited to expand opportunities for moms who share their entertaining, real-life commentary and advice with other moms like them," said Jeannette Kaplun, Chief Content Officer, co-founder, TV host and parenting expert. "As we move into our second decade as a global family media company, the Blogs de Mamás program is a natural extension of our commitment to moms and provides yet another access point for advertisers, non-profits, and health institutions interested in engagement and insights."

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