Television | HispanicAd.com

Ramirez to Lead Digital Sales Efforts at LATV Networks

October 17, 2019

LATV Network announced that it has hired Max Ramirez as Director of Digital Sales & Brand Partnerships based in its Los Angeles office.

Hannon named President & GM of Univision Houston

October 16, 2019

Univision Communications Inc. announced that John Hannon will be joining Univision Houston as President and General Manager, effective immediately.

The Database: How Addressable Advertising is Personalizing the TV Experience

October 11, 2019

This special episode, recorded during Advertising Week, focuses on addressable advertising and how the media industry can use it and other approaches to best reach the audiences they seek to engage with—particularly women.

The Golden Age… of Complexity: Reducing Friction in the TV Advertising Ecosystem

October 10, 2019

As viewers, you probably agree that we've never had more options when deciding what content to watch, which device to watch it on, or how to access it. Consumers are living in a golden age of television, no matter how TV is now defined.

Televisión Dominicana presents a Magical Night with Circo Soledad

September 27, 2019

Televisión Dominicana will air Circo Soledad, a stylized, circus-like concert featuring all the best of legendary Billboard Latin Music Award-winner Ricardo Arjona, on Saturday, September 28, at 9 p.m. ET / 6 p.m. PT.

Local TV And Radio Industry Creates $1.17 Trillion In Economic Activity Annually [REPORT]

September 24, 2019

The analysis examines local broadcasting’s impact on the economy through direct employment, its ripple effect on other industries and as an advertising medium for messaging consumers. Local radio and television’s influence on the national economy as well as all 50 states and the District of Columbia is broken out in the study.

Entravision appoints McCauley as SVPt of Integrated Marketing Solutions in the Palm Springs Market

September 18, 2019

Entravision Communications Corporation announced the appointment of Robert McCauley to Senior Vice President of Integrated Marketing Solutions

NBCUniversal launches “Peacock” streaming service

September 18, 2019

NBCUniversal announced “Peacock” as the name for its new streaming service. Peacock is a nod to NBC’s iconic logo and NBCUniversal’s rich legacy of creating beloved films, TV series, characters and franchises that have been at the epicenter of pop culture and will continue to define the future of entertainment.

Nuestra Vision Launches Free Mobile App for US Mexicans and Overall Hispanic Market

September 17, 2019

Nuestra Vision, a Spanish language TV network who offers 100% Mexican premium programming to Mexican, Mexican-American and Hispanic audiences living in the US, continues to expand its reach through the release of its free digital mobile app for iOS and Android devices.

Univision Announces the Premiere of “La Usurpadora”

September 12, 2019

Univision announced the U.S. premiere of “La Usurpadora” (The Usurper), one of the most popular dramas of all time and the first series of “The Collection,” an anthology of timeless classics reimagined for today’s audiences.

Rullán joins Telemundo62 as Evening News Anchor

September 11, 2019

Telemundo62/WWSI in Philadelphia announced that Alberto Rullán will join the news team as NEWS anchor for Noticiero Telemundo62.

Azteca America to broadcast 2019/2020 LaLiga

September 05, 2019

beIN SPORTS announced a content licensing agreement with U.S.-based Spanish-language broadcast network Azteca America. The licensing deal gives Azteca America the broadcast rights to the upcoming and highly-coveted 2019/2020 LaLiga Smartbank soccer season. Azteca America will also gain access to additional high-quality sports content produced specifically for the US Hispanic audience.

Telemundo to premiere No te Puedes Esconder

September 04, 2019

Telemundo announced the premiere of No te Puedes Esconder, a 10 episode thriller produced by Telemundo International Studios featuring the return of beloved Mexican actress Blanca Soto (Señora Acero, Viuda Blanca, Dinner for Schmucks, Eva Luna) and the Telemundo debut of renowned Spanish actor Eduardo Noriega (Thesis, Vantage Point, The Last Stand, Transsiberian, The Translators) on Monday, September 30 at 10pm/9c

Entravision launches Integrated TV and Facebook Live Morning Show in Orlando

August 30, 2019

Entravision Communications Corporation announced that it has launched Despierta Orlando, a local Spanish morning news magazine show on the Univision Orlando television station.

Martínez-Guzmán named SVP& Executive News Director at Univision

August 28, 2019

Univision News announced that María Martínez-Guzmán has been promoted to Senior Vice President and Executive News Director, effective immediately. Prior to this appointment, she was Vice President, News Gathering for Univision News.

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