March 07, 2019

NBCUniversal Owned Television Stations, a division of NBCUniversal, announced that it has completed its acquisition of a group of full power, Class A and low power television stations serving the Sacramento and Salt Lake City markets from Serestar Communications (Serestar). In addition, the groups announced that the joint sales and time brokerage agreement pursuant to which Serestar has operated KNSO, the Telemundo-owned station in the Fresno market and KEJT-CD, the Class A station in Salt Lake City, will be terminated. The stations will be operated by NBCUniversal Owned Television Stations as part of the Telemundo Station Group.

“The Telemundo stations have redefined the way that local Spanish-language audiences receive their local news. With each new team we’ve welcomed to our group, we have enhanced the stations’ news programming, hired local journalists to support the boost in news, and pioneered our industry’s first-ever Spanish-language station apps that feature the marketplace’s only Spanish-language weather alerts. We are proud to welcome the stations to NBCUniversal and our owned stations family,” said Valari Staab, President, NBCUniversal Owned Television Stations.

“NBCUniversal/Telemundo has been a terrific company for Serestar to have been affiliated with. I’m confident that the Telemundo Station Group leadership team will do a great job of continuing to serve the community and of growing the success of these stations that the Serestar dedicated team has managed so successfully over the past five years,” said Philip Wilkinson, President/CEO, Serestar Communications.   

“Our Telemundo stations have become a powerful source for hyper-local, live news, weather, consumer, investigative, political, and community information in all of our markets. Working together with our sister NBC stations to serve all audiences, including bilingual viewers, we look forward to continuing to super-serve Hispanics in Salt Lake City, Sacramento, and Fresno with the outstanding journalism that our Telemundo stations deliver day in and day out,” added Manuel Martinez, President, Telemundo Station Group.



Leave a reply

Enter the characters shown in the image.