GLR Networks announced the addition of their new entertainment radio show to their Spanish language programming geared towards Hispanics living in America. “Échate Pa'Cá con Ana María Canseco” is formatted to specifically target Mexican Regional stations and covers all current topics that affect the lives of today's Latinos. The show encompasses humor, laughter, music, and interviews in a way that only Ana María Canseco can deliver.
July 1st, 2013, marked the official launch date of “Échate Pa'Cá”. According to VP of Ad Sales for GLR, Luis Gutierrez, “Initial meetings at agencies have shown that buyers are eager to associate their brands with Ana María Canseco”. The consumer response has also been positive and the number of followers has been growing exponentially. GLR credits this immediate success to a combination of factors, one being their social media/online efforts via the following sites:
Sachari Milian, Content Director and Executive Producer noted, “The great thing about utilizing social media is the personal connection created between listeners and Ana María Canseco herself. Ana María has a charm with the audience that makes her one of the few talents that, no matter what the nationality of the listener, she is loved and accepted with open arms.”
Ana María Canseco was one of the original co-hosts of Despierta América in 1997. In May 3, 2002, Canseco acted as master of ceremonies for a Cinco de Mayo celebration at the East Room with President George Bush, presiding, and with First Lady Laura Bush in attendance. In 2006, she announced the nominations for the Premio Lo Nuestro awards show. The program was seen by more than 9 million people and was one of Spanish language TV's highest ranked specials. 2013 marks her return to broadcast with GLR Networks hosting the new show in a fun and exciting way.
“Radio brings me closer to my people; it's a dream that I've always had and it is now a marvelous reality. I am very grateful for this opportunity that Grupo Latino de Radio has given me,” Ana María Canseco added.