BBDO New York announced that is has formed a strategic partnership with The S/R Communications Alliance, a unique holding company focused on the establishment and/or acquisition of urban/multicultural communications companies.

Mendoza Dillon & Asociados has been named the Hispanic agency of record for Daewoo Motor America, Inc. The account is estimated at over $7 million in billing.

Ornelas & Associates has been presented the 2001 O'Toole Multicultural Award by the American Association of Advertising Agencies (AAAA).

The Coca-Cola Company launched a new advertising campaign for its flagship soft drink, which celebrates the positive values of the brand in stories of everyday life.

Chicago community leaders and local activists are joining the national corporate accountability organization Infact in a protest outside Leo Burnett, the advertising agency that created the Marlboro Man image-which has made Philip Morris's Marlboro the #1 cigarette among US youth.

The Association of Hispanic Advertising Agencies (AHAA) announced it's 15 member 2001-2002 board of directors at AHAA's conference in Phoenix.

The San Jose Group announced the launch of its “God Campaign” for the Hispanic Christian Churches Association (HCCA). The campaign, which includes print, radio, television and interactive advertisements, is targeted to the Hispanic market and will run until July 23, 2001.

Pennzoil motor oil has selected Publicis Sanchez & Levitan in Dallas (formerly SiboneyUSA-Dallas) to handle its national Hispanic advertising campaign.

For the sixteenth consecutive year, principals of La Agencia de Orcí & Asociados will be teaching their annual University of California Los Angeles (UCLA) Extension college-level course.

Maya Advertising & Communications celebrates its eighth consecutive year as the Latino agency of record for Pepco, the Washington area's electric company, launching communications campaigns targeting the Hispanic community.

The Hispanic campaign for Paramount's Great America's 25th Anniversary season features the New WOW! Card, which lets visitors come back to enjoy all the thrills the park has to offer, free all season long with the purchase of a full priced ticket on their first visit to the park.

In a highly competitive review between incumbent Uniworld, Zubi Advertising, Cruz Kravetz:IDEAS and The Bravo Group, the decision was made in favor of The Bravo Group.

Zubi Advertising is the AOR for all other Ford Motor Company lines.

Wells Fargo has launched its first multi-market brand advertising campaign aimed at the Hispanic market to position the company as the financial provider of choice for the nation's fastest growing ethnic group.

Creative Civilization - An Aguilar Agency has joined forces with Tuerff-Davis EnviroMedia, Inc. of Austin, Texas to develop all future advertising messages for the Don’t Mess With Texas, statewide litter prevention campaign.

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