Public Relations | HispanicAd.com

ALMA pro bono campaign “Fight Fire With Fire”

November 28, 2018

Roughly 65 million fire emojis are used every day throughout social media. While most of the time this popular emoji is used to add spice to a light-hearted tweet, Coral Gables based Alma wanted to take that energy and use it to help those affected by the very real fires happening in California. They responded to tweets that include the fire emoji, driving Twitter users towards our donation page that is seeking $10,000 for the wildfire relief fund, California Community Foundation. Help us by spreading awareness to our #FightFireWithFire donation campaign.

PR Valuable For StartUps

October 30, 2018

Many entrepreneurs and startup founders are used to doing everything themselves, including Public Relations, because they feel their time is better spent elsewhere. But a paper by Michelle Garrett, a PR consultant and writer at Garrett Public Relations, suggests that there are several reasons why startups should outsource their PR efforts.

Pinta Wins Remy Martin

October 23, 2018

Pinta has been engaged by Remy Martin, one of the world’s most recognized spirits brands, to help with its first-ever Hispanic marketing program.

Truth in advertising: Achieving transparency with media rebates to fuel growth

October 13, 2018

Advertisers can build more transparent, partner like relationships with their media agencies by taking four steps.

Republica Havas’ Jorge A. Plasencia – the 2018 HPRA ¡BRAVO! Pioneer of the Year Award

October 09, 2018

Jorge A. Plasencia, co-founder, chairman and CEO of Republica Havas, was recognized by the Hispanic Public Relations Association’s (HPRA) with its 2018 ¡BRAVO! Pioneer of the Year Award. The HPRA National ¡BRAVO! Awards are one to the most prestigious awards in U.S. Hispanic communications and marketing.

d expósito & Partners wins three ¡Bravo! PR top awards for AARP

October 09, 2018

With AARP turning into an undisputed winner and in a combination of wins that straddled public affairs, media events and not-for-profit communications, d expósito & Partners, and its client AARP, walked away with three of the 2018 National ¡Bravo! Awards at this year’s New York ceremony of the Hispanic Public Relations Association.

HPRA 2018 National ¡BRAVO! Award Winners

October 04, 2018

The Hispanic Public Relations Association (HPRA) reveals the winners of the 2018 National ¡Bravo! Awards, the most prestigious awards in Hispanic marketing & communications recognizing the industry's finest campaigns across several categories.

Ruiz-Rogers named Managing Director at ROX United

October 04, 2018

PR agency ROX United, of UNITED COLLECTIVE, announced the appointment of Lisa Ruiz-Rogers to Managing Director.

Reputation Institute and Newlink join forces to Propel Reputation Management in Latin America

September 14, 2018

Companies in Latin America will soon have access to national reputation rankings through which they will be able to measure their positioning facing different audiences, thanks to a partnership between Reputation Institute, a global consulting firm and Newlink, a collaborative consulting firm in South Florida with offices in Latin America, United States, and Europe.

Havas Group invests in Miami based Republica

September 12, 2018

The agency will be renamed Republica Havas and will remain headquartered in Miami, with expansion plans to other key U.S. markets including New York, Chicago and Los Angeles.

HPRA-LA announces recipients of 2018 ‘Voices Of Courage’ Premio Awards & Scholarship Night

September 07, 2018

Set under the stars on a rooftop in downtown Los Angeles, the Hispanic Public Relations Association, Los Angeles Chapter (HPRA-LA) will be awarding next week scholarships and recognizing a national organization, an actress from Netflix’s Orange is the New Black, and a Pulitzer prize-winning Hispanic journalist, all who are using their platforms to educate and uplift the Latino community.

Fake News OK For Some

July 27, 2018

A new survey data, recently released from the boutique PR firm Bospar, turned an eye on the ethics of the PR industry. The survey revealed how many PR professionals are willing to cross ethical boundaries to secure coverage. The survey zeroed in on PR professionals to determine where they draw the line between right and wrong.

Rosario named Director of Community and Communications at Telemundo 47

July 03, 2018

Aida E. Rosario has been named Director of Community and Communications for Telemundo 47.

Ana G. Méndez University System wins 2018 Excellence in New Communications Award

June 28, 2018

Ana G. Méndez University System (AGMUS) has been awarded the 2018 Excellence in New Communications Award in the Communications, Communities and Collaboration - Academic Division by the Society for New Communications Research of The Conference Board (SNCR) for the Tu Tienes Valor (You Have Courage) campaign.

Lee joins ROX United as Brand Director

June 26, 2018

ROX United of UNITED COLLECTIVE, recently tapped Alicia Lee, as Brand Director, to build brand strategy and elevate consumer engagement and activation initiatives for their core clients.

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