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With Latinos poised to become the largest ethnic minority group in the electorate this November, Telemundo released an in-depth study examining a wide range of political and social views of young Latinos, the driving force behind Hispanic voter growth. In partnership with BuzzFeed News, the report titled “Young Latinos: A Generation of Change” includes a national online survey of registered Latino voters aged 18 to 34 and provides a detailed look at one of the country’s fastest-growing and most dynamic voting groups in this year’s historic election.

The long-awaited kiss can be widely seen in outdoor and print advertising as well as in Burger King’s own channels and restaurants around Finland during Helsinki Pride Week.

Sometimes when you finish writing an article, you may struggle a bit to find a catchy headline. You look for something that could immediately break through the clutter, maybe something with a sense of humor, sometimes a breaking news approach. However, that’s not the case for this article. Sorry, but this time I went with a direct headline. Why? Because I believe it is crucial to address this topic in a very straightforward manner.  By Isaac Mizrahi -  Co-President of ALMA

In 2019, Bridgeway Community Church created and published this inspiring video about “I am from” written by Juan Delgado.  The interesting part, is that if you are from Puerto Rico love fills your heart and a tear comes to your eye.  Now, with that said imaging this video created for every Spanish speaking country of the Americas.  That’s how complex we are as Hispanics in the USA,  It is 2020 and it resonates and there is a lesson for marketers and ad agencies.  HIRE AN EXPERT.

Allow me to state the obvious: 2020 has been – and continues to be – messy for many retailers and those who support them. In addition to worrying about the fundamental health and safety of our employees, families and loved ones, the pandemic has tested our abilities to adjust, adapt, reimagine… and survive in real time. On-premise businesses have become highly creative in how they sell, what they sell and to whom they sell.

HispanicAd.com in association with Adam R Jacobson are proud to announce the availability of the 2020 Hispanic Market Overview - titled “The Reopening of Hispanic Marketing”

As brands look to build and rebuild, they will need to look for growth opportunities within the rapidly growing multicultural markets. To arm them with the cultural insights needed, the Culture Marketing Council: The Voice of Hispanic Marketing (CMC) is releasing its 2020 Hispanic Market Guide, the most comprehensive resource on the U.S. Hispanic market. The new publication is now available to view online or download for free.