Business

By Gonzalo López Martí - Creative director, etc / LMMiami.com

• Full disclosure: Kripto Mobile is my client.
• Then again, I have lots of other clients whom I rarely mention in my weekly columns on this prestigious publication.
• Every now and then though, a project crosses my path that makes me and my team REALLY excited.

Attorneys do it. So do accountants, consultants, architects and engineers.  By AARM | Advertising Audit & Risk Management, Marketing Math Blog

HispanicAd.com in association with Adam R Jacobson are proud to announce the availability of the 2018 Hispanic Market Overview.  

To download click on image or CLICK HERE.

With Labor Day just around the corner, The Conference Board’s latest survey on job satisfaction finds that 51 percent of U.S. employees feel overall satisfied with their job. The results also show that, over the last seven years, employee attitudes about wages and job security experienced the biggest improvements. However, workers feel quite disappointed with their job’s professional development aspects – a warning signal for any organization looking to attract and retain talent in today’s tight labor market.

Artificial intelligence has already transformed everything from the IT department to the customer service experience, and now, machine learning is on track to completely change the ways we think about ad creative.

The year is 2024, and more than 50 percent of American product purchases are made through e-commerce thanks in part to the rise of "app-tapping" (waving your phone to purchase a product) and speak-to-purchase ads that merge TV and streaming content with in-home digital assistants. Video games and social media are as popular as ever, though more and more people prefer to hang out in virtual-reality "PlaceScapes," where savvy marketers are starting to invest. The process once known as advertising is nearly unrecognizable as companies rely on artificial intelligence to disseminate targeted ads based on billions of data inputs, though tougher privacy laws and the proliferation of ad blockers continue to pose challenges.  By Chuck Kapelke

Jesus Ramirez founder and Executive Creative Director of San Antonio based Cartel Creativo with Victoria Murphy Hudson has passed.