One of the most influential Latino filmmakers is joining a powerful roster of CMOs, authors, entertainers, media executives and researchers who are at the forefront of change and innovation in their industries. AHAA: The Voice of Hispanic Marketing is excited to announce its latest keynote speaker at its Annual Conference at the Nobu Eden Roc in Miami: Roberto Orci, the billion-dollar filmmaker behind some of the decade’s biggest films including Mission: Impossible III, Eagle Eye, Transformers, Transformers: Revenge of the Fallen, Cowboys and Aliens and the Star Trek films.
Former Katz Executive Bob McCurdy is now running his own company called Uppingthevolume.com. On Wednesday, at the Radio Ink Hispanic Radio Conference, McCurdy presented new data on the power of radio.
The National Association of Broadcasters (NAB) is introducing the new Multicultural TV & Video Conference, taking place Wednesday, April 20 in Las Vegas during the 2016 NAB Show.
AHAA: The Voice of Hispanic Marketing announced that State Farm is the winner of the 2016 AHAA Marketer of the Year Award. It joins a prestigious short list of elite brands that have received the award, including McDonald's, Toyota, and Walmart. Leif Roll, marketing vice president at State Farm, will accept this award during the 2016 AHAA Annual Conference on Wednesday, April 20 at the Nobu Eden Roc Resort in Miami.
Branded content, ad blocking, digital advertising fraud, programmatic, total market and digital disruption are just some of the ever-evolving realities that are forcing marketers, media, agencies and the entire marketing ecosystem to explore a new future together. These topics and more fill the jam-packed agenda of AHAA's 2016 Annual Conference held April 18-20 in Miami.
Columbia University’s Graduate School of Journalism and Telemundo News announce a new partnership that will kick off with a daylong conference "The Latino Vote: Myth vs. Reality," scheduled to take place in New York City on Friday, January 29 beginning at 9 a.m.
NBCUniversal Telemundo Enterprises received six awards at the 2015 NAMIC Excellence in Multicultural Marketing Awards (EMMA) on Wednesday, September 30 at the 29th Annual NAMIC Conference.
Verizon will be honored with the 2015 Award for Leadership in Hispanic Television at the 13th Annual Hispanic Television Summit, set for October 22 at the Park Central Hotel.
Now in its 15th year, the Multicultural Excellence Awards recognize outstanding multicultural advertising campaigns produced by marketers and their agencies. Winners will be announced at the 2015 ANA Multicultural Marketing & Diversity Conference presented by Time Inc., November 8-10 in Miami Beach, Florida.
AHAA: The Voice of Hispanic Marketing announced that it will donate the Sara Sunshine archives to the Smithsonian’s National Museum of American History where they will become part of the nationally recognized advertising collections held by the museum’s Archives Center. The Sara Sunshine archives feature advertising print, audio and visuals from the 1960s to 1990s and include artifacts from Ms. Sunshine’s tenure at Spanish Advertising and Marketing Services (SAMS), the first recognized U.S. Hispanic agency founded in 1962, and Siboney Advertising. Among the major advertisers showcased in the Sara Sunshine archives are companies such as Colgate-Palmolive, Kimberly-Clark, Pepsi-Cola and Polaroid.