The awards, sponsored by the PR Council in partnership with PRWeek, honor excellence in leadership and promoting diversity and inclusion within the communications sector.

The National Association for Multi-ethnicity in Communications (NAMIC) today announced the winners of its Excellence in Multicultural Marketing Awards (EMMA). The competition recognizes excellence in marketing efforts designed to attract and retain culturally diverse audiences and customers among African American, Asian, Latinx, LGBTQ, disabilities communities and other market segmen

The Greater Miami Chamber of Commerce announced its hiring of Joe Zubizarreta as senior vice president of communications. The noted advertising professional will oversee the strategic direction of the chamber’s internal and external communications.

The U.S. Hispanic Creative Circle has announced that entries to the 6th USH Idea Awards are now open. Agencies will have until September 15th to submit creative pieces to the festival that will be held at The Colony Theatre in Miami Beach on Thursday, October 12, 2017.

I have just reached the 100-day mark in my role leading the 4A’s, and one thing has been made exceedingly clear to me over the past few months: Before we can make true progress, we must address a critical issue. That issue is trust.  By Marla Kaplowitz - 4A’s President and CEO

The Hispanic Public Relations Association (HPRA) is proud to recognize the industry’s leading pioneer and journalist of the year at the 2017 HPRA National ¡BRAVO! Awards dinner at The Lotte New York Palace Hotel in NYC on Wednesday, October 11, 2017.

The New York Latino Film Festival (NYLFF), presented by HBO, will make its triumphant return October 11-15 with the support of a stellar roster of new and returning sponsors.

With Hispanics now spending at a higher rate on groceries and shopping perishables more frequently than other consumer groups, the Latino Food Industry Association (LFIA) announced its official launch to serve its members, and educate the public and policymakers on the contributions and significant impact being made by Latino-owned food businesses and purveyors on the national economy.

The agency holding companies continue to find themselves the pariahs of the industry, implicated in dubious media-buying practices, non-transparent digital media processes — and now by murky advertising production practices as well.

ANA, ever-faithful and aggressive on behalf of its advertiser members, struck a second blow to 4As this week -- a right uppercut to the chin -- with a new ANA study of advertising production practices.  The report detailed "a range of improper behavior, including allegations that some agencies have steered production contracts to their in-house production and post-production outfits by urging other companies to inflate their prices during the bidding process," as reported in WSJ.  ANA's first blow -- a left to the head -- was its 2016 media transparency report, which outlined improper media owner rebates and kickbacks to media agencies.  The combination 1-2 punch is sure to further undermine trust and lead to contract reviews and reductions in agency remuneration. 4As is taking it on the chin.  What can they do?  The fight is a mismatch.  ANA has the weight advantage -- or does it?  By Michael Farmer - Madison Avenue Manslaughter Archives

The Interactive Advertising Bureau (IAB) announced that Craig Coleman has been named Vice President of Marketing, charged with harnessing data and analytics to drive the organization’s marketing efforts and to elevate its brand messaging across the industry.

The 4A's announced that Keesha Jean-Baptiste is joining the organization as senior vice president leading its Talent and Inclusion practice.

Go-to-market is a business-critical, highly complex and carefully sequenced process for global brands today. With companies spending some $1.5 trillion annually to promote their products, effectively managing the marketing supply chain ecosystem has become essential to brand performance and market success.

According to AHAA: The Voice of Hispanic Marketing, having the right marketing specialists is the key to navigate big data, digital engagement and insights for successful marketing plans, but it’s how you weave culture and relevance into storytelling that makes brands matter to Hispanic consumers.

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